Philip graduated from Cambridge University in England with a Master's degree in Natural Sciences.

He started his pharmaceutical career in 1977 as a marketing trainee with Reckitt & Colman in the UK. He spent one year as a medical representative in London and after brand management positions of increasing seniority, Philip was appointed Sales & Marketing Director, UK Prescription Medicines in 1984. His next appointment was as International Director, Pharmaceuticals & Personal Care, responsible for development and marketing coordination of R&C's healthcare business worldwide.

In 1992 Philip moved to Switzerland to join Ciba as Head of Strategic Marketing for their Self Medication Division based in Geneva. In this role he was responsible for the development and implementation of category and brand strategies internationally.

Following the creation in 1996 of Novartis, Philip was appointed Senior Vice-President Global Marketing Services for Novartis Consumer Health. His responsibilities included consumer research, market and competitive intelligence and new product opportunity assessment.

Philip brings to Interbrand Wood a global healthcare industry perspective encompassing both consumer and ethical pharmaceuticals as well as in-depth marketing and research skills.

As Managing Director Europe, Philip is responsible for leading global branding projects for key European client companies.

Contact info: pcross@interbrandwood.com